Zevia Raises Outlook as Zero-Sugar Soda Grows
U.S. drinkers who choose sugar-free sodas may see more of these products as the brand expands.
Updated on Nov. 7, 2026 in Vegetarian
Zevia PBC, a beverage company, raised its 2026 net sales outlook to $177 million to $179 million after reporting third-quarter net sales of $48.3 million, up 18.4% from a year earlier. The company also closed a $20 million equity investment from GP Investments.
Why it matters
The raised outlook and new capital give Zevia more room to fund marketing, distribution and new products, while higher aluminum and fuel costs are a factor in its projections. For readers who follow the no-sugar, plant-based beverage category, the update signals how a growing alternative-beverage brand is financing its expansion.
This is a company financial filing rather than a health study. Zevia's third-quarter net sales rose 18.4% to $48.3 million, but the company still posted an adjusted EBITDA loss of $900,000, and its full-year guidance remains subject to retailer shipment timing.
The players
Zevia PBC
A plant-based beverage company known for zero-sugar, zero-calorie sodas and other drinks sweetened with stevia.
GP Investments
A global private equity and investment firm that made a $20 million equity investment in Zevia.
The details
Zevia's outlook accounts for higher aluminum and fuel costs, which can affect the price and transport of canned beverages. GP Investments' $20 million equity investment closed after an earlier $20 million investment agreement, and management plans to direct the funds toward marketing, product launches, distribution expansion and development of a new product family. After the investment, Zevia expects to hold about $50 million in cash on hand.
Timeline
Third quarter 2026: Zevia reported $48.3 million in net sales.
2026: Zevia raised its full-year net sales outlook.
Second half of 2027: Zevia plans to bring two or three new products to market.
Health Landscape
Zevia's sales growth fits within the broader shift among U.S. consumers toward zero-sugar and low-calorie drinks as an alternative to regular soda. Its raised outlook suggests continued consumer interest in plant-based and sugar-free beverages even as input costs rise.
If you regularly choose zero-sugar sodas as a replacement for sugary drinks, Zevia's growth reflects a wider availability of that option. Readers managing sugar intake or weight may want to discuss beverage swaps with their physician or a registered dietitian.
The takeaway
Zevia's growth reflects continued consumer demand for sugar-free and plant-based drinks. If you are reducing added sugar, check beverage labels for sweeteners and calories, and talk with your doctor about which drink choices fit your needs.
What happens next
Zevia plans to bring two or three new products to market in the second half of 2027, which will be the next test of its expansion plans.
Further reading
For related coverage, explore the Vegetarian section for more on plant-based eating and alternative food choices.
