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JAMBAR Minis Add 1,200 New Retail Locations

The 120-calorie energy bars are now available at more stores, offering a smaller-portion option for health-conscious consumers.

Updated on Oct. 22, 2026 in Healthy Food

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JAMBAR has expanded its retail reach by placing its 120-calorie Minis product line in over 1,200 new locations nationwide. AI Illustration. Upload story photo >

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JAMBAR expanded its retail presence by adding more than 1,200 stores for its 28g Minis product line, which launched in spring 2026. These smaller-format energy bars are now available at select retailers, including more than 100 Giant/Martin's locations.

Why it matters

The expansion reflects a growing consumer and retail preference for smaller-portion, 120-calorie snack options. This shift offers more variety for individuals seeking calorie-controlled energy bars compared to standard 60-gram full-sized options.

The company added 1,200 retail locations, representing a significant expansion of its reach for the 28g bars. It remains unclear how this retail footprint compares to other established energy bar manufacturers in the natural and specialty sectors.

The players

JAMBAR

A California-based manufacturer specializing in small-batch energy bars.

Giant/Martin's

A grocery chain currently carrying JAMBAR Minis in over 100 locations.

Earth Fare

A specialty grocery retailer launching JAMBAR Minis this fall.

The details

JAMBAR Minis contain 5 grams of protein and 120 calories, providing a lighter alternative to the brand's full-sized 60-gram bars, which contain 10 grams of protein. These products are crafted in small batches in Marin County, California. Retailers have increasingly sought these smaller-format energy bars to address specific consumer demand for portion-controlled snacks.

Timeline

  1. JAMBAR launched its 28g JAMBAR Minis product line in spring 2026.

  2. The Earth Fare store network is scheduled to launch five flavors this fall 2026.

Health Landscape

The market for energy bars is shifting away from strictly high-protein, large-format bars toward diverse, calorie-conscious options. This expansion aligns with a broader industry trend toward smaller, portion-controlled snack formats.

If you are monitoring your daily caloric intake, these 120-calorie bars offer a specific serving size compared to larger, higher-protein alternatives. Review the nutrition labels of any new snacks you introduce into your routine to ensure they align with your personal wellness goals.

The takeaway

Smaller, 120-calorie snacks provide a practical option for those seeking portion control in their daily energy intake. Consider checking the nutrition facts panel on all pre-packaged bars to understand how they fit into your overall diet and nutrient needs.

What happens next

Earth Fare is scheduled to launch five flavors of JAMBAR Minis across its store network in fall 2026.

Further reading

Explore more nutrition-focused trends in our Healthy Food section.

Source note: This article includes information reported by Mass Market Retailers.

Live Poll

Would you choose to buy snacks labeled as certified organic over standard store-brand alternatives?