Next In Natural Has Acquired Three Trees
The company behind Chameleon Cold Brew will now manage the plant-based nut and seed milk brand.
Updated on Oct. 6, 2026 in Organic Food
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Next In Natural has acquired Three Trees, an organic plant-based milk producer. The deal aims to scale the operations of both brands, which will now be available under the same corporate umbrella.
Why it matters
This acquisition brings together two wellness-focused beverage lines under one parent company. The move aims to increase efficiency for both brands, potentially impacting future product availability and cross-brand collaboration.
Next In Natural officially acquired Three Trees, which maintains a portfolio of eight organic plant-based milk varieties. The total financial scale and future retail distribution strategies remain under investigation.
The players
Next In Natural
A Brooklyn-based company focused on scaling natural beverage brands including Chameleon Cold Brew and Three Trees.
Three Trees
A California-based producer of organic, plant-based nut and seed milks that do not contain additives like gums or oils.
Chameleon Cold Brew
A coffee brand focused on cold-brewed products that was acquired by Next In Natural in 2026.
The details
Three Trees is known for producing plant-based milks that exclude gums, oils, thickeners, and emulsifiers. Next In Natural plans to leverage its internal marketing, R&D, and business development teams to integrate Three Trees with its existing Chameleon Cold Brew brand, which it acquired in 2026.
Timeline
2025: Three Trees launched a bottled milk tea line.
2026: Next In Natural acquired Chameleon Cold Brew.
October 5, 2026: Next In Natural acquired Three Trees.
Health Landscape
This move follows the broader industry trend of consolidating plant-based beverage manufacturers to achieve operational scale. It marks a shift toward integrating niche ingredient-focused products into larger beverage platforms.
Shoppers who prioritize beverages without gums, oils, or emulsifiers may notice increased brand synergy at retailers like Whole Foods, Sprouts, and Target. Always check product labels for updated ingredient lists as production processes shift under new ownership.
The takeaway
The acquisition of Three Trees by Next In Natural marks a new phase of growth for these plant-based beverage brands. When choosing plant-based milks, prioritize checking labels for the presence of gums, oils, and thickeners as these ingredients can vary significantly between brands.
Further reading
For more on the quality standards of plant-based beverages, see our Organic Food section.
Source note: This article includes information reported by vegconomist - the vegan business magazine.
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