Vision Alive Max Labels Updated for Transparency
The supplement company updated its packaging to list the specific trademarked ingredients used in the product.
Updated on Sept. 30, 2026 in Nutrition
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Holistic Health Labs updated the product labels for its Vision Alive Max supplement to identify the specific MaquiBright maqui berry extract used in the formulation. This change is intended to help consumers verify the exact ingredients used in the product against those referenced in clinical research.
Why it matters
By identifying trademarked, standardized ingredients on the label, the company aims to provide clarity for consumers looking to match supplement components to existing scientific data. This update marks a shift in how the product communicates its standardized content to users.
The product label now specifies the inclusion of 30 mg of MaquiBright extract, which is standardized to 25% delphinidin. While the company mandates independent third-party testing for each batch, the specific impact of these standardized dosages on human health remains under investigation.
The players
Holistic Health Labs
A United States-based supplement manufacturer that has fulfilled over 95,000 orders for its vision-support products since 2020.
The details
Each capsule contains 30 mg of MaquiBright, 10 mg of lutein, 2 mg of zeaxanthin, 20 mg of Spanish saffron, 6 mg of astaxanthin, and 280 mg of a bilberry, blueberry, and black currant blend. These ingredients are processed in a GMP-certified facility in the USA, and the new label specifically replaces previous generic chemical descriptions with the trademarked ingredient brand name to increase transparency.
Timeline
May 2020: Holistic Health Labs began selling Vision Alive Max.
September 30, 2026: The company announced the updated product label.
Health Landscape
This move aligns with the broader push for standardized labeling in the dietary supplement industry, which seeks to improve consumer trust by disclosing trademarked ingredient sources. It follows the FDA's Good Manufacturing Practice regulations for dietary supplements to ensure consistency in product quality.
When evaluating supplements, look for standardized ingredient names on labels to help distinguish between generic extracts and those used in research. It is always a good idea to bring your current supplement list to your next physical to discuss any potential interactions with your physician.
The takeaway
Transparency in labeling helps consumers better identify the specific compounds they are consuming in their supplements. If you are taking any vision-related supplements, review the labels for standardized ingredient names and discuss these additions with your eye care professional.
Further reading
For more information on how to evaluate ingredient quality in supplements, visit the Nutrition section.
More information
Review the full list of ingredients and lab testing details on the Vision Alive Max information site.
Source note: This article includes information reported by The Manila times.
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