New Blueberry Sorting Technology Will Debut in Madrid
The 360Tek system uses advanced rotation to process millions of berries per hour for consistent quality.
Updated on Oct. 2, 2026 in Organic Food
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Multiscan Technologies and WECO will showcase their combined blueberry sorting line at the Fruit Attraction 2026 exhibition in Madrid, running from October 6 to 8, 2026. This technology aims to improve the precision of handling delicate berries at a high industrial scale.
Why it matters
Because blueberries are small and physically delicate, they require specialized, gentle sorting to maintain quality. The introduction of these high-capacity lines allows for faster, more accurate processing of fresh produce before it reaches grocery stores.
Manufacturer reporting shows that more than 200 units of the 360Tek BB20 and BB40 range were installed globally over the past two years. These systems achieve processing rates of up to 2.36 million berries per hour, though comparative benchmarks against traditional manual sorting were not provided.
The players
Multiscan Technologies
A Duravant company specializing in the development of optical and AI-driven inspection systems for the food industry.
WECO
A Duravant company that designs sorting and processing machinery for delicate food products.
The details
The 360Tek system employs SpinSort technology to rotate individual blueberries 360 degrees while they are in motion, ensuring a complete visual inspection. The modular design sequences a Blower for debris removal, an Impulse Soft module for gentle handling, and a color-sorting optical stage to categorize the fruit.
Timeline
The Fruit Attraction 2026 exhibition takes place in Madrid from October 6 to 8, 2026.
Health Landscape
This development represents a shift toward higher automation in the fruit processing sector, moving away from manual visual inspection toward AI-driven quality control. It follows an industry trend of integrating precision optics to reduce food waste and improve the consistency of fresh produce.
These automated systems aim to improve the consistency and quality of the blueberries you purchase at the store. When shopping, prioritize berries that appear firm and uniform in color, which are key indicators of the precision sorting these technologies are designed to facilitate.
The takeaway
Automated, high-speed sorting technologies are helping ensure that delicate produce like blueberries maintains its quality during large-scale processing. When checking your produce at home, always look for signs of soft spots or discoloration that might indicate damage during transit or handling.
What happens next
Multiscan Technologies is scheduled to present its new DeepScan artificial intelligence technology during the Fruit Attraction 2026 event starting October 6, 2026.
Further reading
Learn more about the latest innovations in food safety and handling within the Organic Food section.
Source note: This article includes information reported by Freshplaza.
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