Roswell Park Launched Annual Mammothon Screening Event
Buffalo residents can schedule their annual breast cancer screenings throughout October to prioritize early detection.
Updated on Oct. 14, 2026 in Cancer

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Roswell Park has launched its annual Mammothon event to encourage timely mammogram screenings across the Buffalo area. This initiative coincides with Breast Cancer Awareness Month, highlighting the critical role of early detection in improving health outcomes.
Why it matters
Early detection remains the most effective tool in the fight against breast cancer. Participating in routine screenings allows for the identification of potential issues before symptoms appear, which is vital for effective clinical management.
Clinical guidelines advise women to begin breast cancer risk factor discussions with providers at age 25 and initiate yearly mammogram screenings by age 40. The effectiveness of these interventions is grounded in their capacity to detect disease in asymptomatic populations.
The players
Roswell Park
A comprehensive cancer center that provides specialized diagnostic and treatment services to patients in the Buffalo region.
Breast Care of WNY
A healthcare provider located in Williamsville offering specialized diagnostic breast imaging services.
News 4
A local media outlet partnering with medical experts to broadcast health education segments during the screening campaign.
The details
Mammograms use low-dose X-ray imaging to capture detailed images of breast tissue, allowing clinicians to identify suspicious masses or microcalcifications that may not be detectable during a physical exam. Patients in the Buffalo area can access these services at the Roswell Park facility in downtown Buffalo or at Breast Care of WNY in Williamsville. Appointments can be scheduled by calling 1-800-767-9355 or by visiting the Roswell Park website.
Timeline
Breast Cancer Awareness Month takes place throughout October 2026.
Live doctor segments will air on News 4 on October 15, 2026.
Live doctor segments will air on News 4 on October 21, 2026.
Health Landscape
This initiative follows the national pattern of utilizing Breast Cancer Awareness Month to boost participation in routine preventative care. It underscores the broader shift toward standardizing early intervention protocols across oncology centers.
If you are 40 or older, you should prioritize scheduling your annual mammogram to ensure early detection of potential breast health changes. If you are 25 or older, discuss your personal risk factors with your physician to establish an appropriate screening timeline.
The takeaway
Early detection is the cornerstone of managing breast cancer risk effectively. Talk to your primary care physician about your specific history to determine if your risk profile requires starting screenings or specialized monitoring before age 40.
Further reading
Learn more about the latest evidence-based approaches to early detection in our Cancer section.
Source note: This article includes information reported by Wivb4.
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