California Created New Label for Less-Processed Foods
A new state law establishes a voluntary labeling system to help Californians identify foods without ultra-processed additives.
Updated on Oct. 4, 2026 in Healthy Food

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California Governor Gavin Newsom signed Assembly Bill 2244, creating a voluntary state label to help shoppers identify products that are not ultra-processed. This program will eventually appear in grocery stores across the state that stock at least 25 qualifying items.
Why it matters
The legislation addresses significant health disparities, as researchers have found that food companies disproportionately target Black communities with advertisements for ultra-processed snacks and sugary drinks. These products contribute to higher cardiovascular disease risks, making it vital for consumers to have clearer information about their food choices.
A 2026 study found that ultra-processed foods accounted for 32% of daily servings among Black participants compared to 30% for white participants. This increased consumption is linked to a 12.3% higher risk of cardiovascular disease for Black participants.
The players
Gavin Newsom
The Governor of California who signed Assembly Bill 2244 into law.
The details
The program is modeled on the USDA Organic label and identifies foods lacking additives like artificial flavors, colors, or emulsifiers. Qualifying products must also meet specific thresholds for lower levels of saturated fat, sodium, and added sugar. Large grocery stores will be required to display the label on shelves if they carry at least 25 items that meet these state-defined criteria.
Timeline
2021: Black-targeted TV ad spending included 75% snacks and drinks.
2025: California defined ultra-processed food for school meals.
September 28, 2026: Governor Newsom signed Assembly Bill 2244.
June 2029: State health department rolls out program phase one.
Health Landscape
The program is modeled on the USDA Organic label to provide a familiar visual cue for consumers. This state-level intervention marks a departure from reliance on voluntary industry front-of-package marketing toward a standardized, state-verified system.
When this program launches, the label will help you quickly identify foods with fewer additives and lower levels of sodium, sugar, and saturated fat. If you are concerned about your diet, it is worth discussing the impact of ultra-processed foods on your heart health with your doctor.
The takeaway
This new law aims to demystify complex nutrition labels by providing a clear indicator for less-processed options. For now, you can improve your diet quality by checking ingredient lists for artificial additives and limiting intake of packaged snacks and sugary drinks.
What happens next
The California state health department is scheduled to roll out the first phase of the labeling program in June 2029.
Further reading
Learn more about navigating nutrition labels in our guide to Healthy Food.
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