Kohl’s Added 56 Babies R Us Locations
The expansion brings new baby gear and gifting options to select stores across the United States.
Updated on Sept. 27, 2026 in Babies
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In September 2026, Kohl's opened dedicated Babies R Us shops within 56 of its existing retail locations. The national rollout includes a store at 4971 Stelton Road in South Plainfield, providing shoppers with easier access to nursery items and baby gear.
Why it matters
This shift increases the physical retail presence of baby-specific products for caregivers nationwide. By integrating these shops, the retailer aims to simplify the shopping experience for families seeking essential nursery gear and gifts.
Kohl's formally completed the addition of 56 physical Babies R Us shops to its store network in September 2026. While these locations feature specialized gear and nursery items, the specific performance metrics regarding product availability compared to online retailers remain unreported.
The players
Kohl's
A national department store retailer now offering expanded baby gear and nursery departments.
Babies R Us
A specialty brand focused on baby products and nursery essentials, now operating shop-in-shops within Kohl's.
Millie Moon
A diaper and baby care brand newly added to the retail assortment.
The details
These new shop-in-shops are designed to consolidate baby gear, nursery essentials, and gifting items into a single retail space. Beyond the specialized shops, Kohl's also introduced an exclusive collection of bibs, blankets, and crib sheets, alongside brand additions such as Millie Moon diapers. The retailer additionally debuted a curated baby gifting assortment available across all store locations.
Timeline
• Kohl's expanded Babies R Us shops to 56 stores in September 2026.
• A new gifting assortment was introduced in all stores during Fall 2026.
Health Landscape
This expansion reflects a broader shift in how major retailers are reclaiming space in the competitive parenting and baby supply market. It marks a strategic departure from purely digital or standalone baby-specialty models toward integrated, multi-category convenience for families.
Families can now access baby gifts priced under $25 and specific nursery items at these new shop-in-shops. Before purchasing, verify availability at your local store at 4971 Stelton Road or other participating locations.
The takeaway
Retailers are increasingly consolidating nursery supplies into neighborhood storefronts to assist parents with last-minute needs. Caregivers should cross-reference specific product availability at their nearest location before visiting.
Further reading
For more on selecting gear for your family, visit our Babies section.
Source note: This article includes information reported by NJ.
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Would you consider shopping for baby gear at a local Kohl's store?
