Winter Herb Supply Shifts to Imports, Raising Costs
As European production ends, shoppers may see higher prices and inventory changes for fresh herbs this season.
Updated on Oct. 29, 2026 in Organic Food
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European herb suppliers are shifting from local summer production to imports from Africa and the Mediterranean to maintain availability through the winter season. These complex, long-distance supply chains are likely to face challenges in the coming months.
Why it matters
The transition to imported fresh herbs is driven by colder temperatures in Europe that halt local production, necessitating a shift to international growers. Readers should expect higher prices as increased energy, labor, and airfreight costs impact the market.
Industry reporting confirms that logistical shifts for the winter season include moving from local production to imports from regions like Ethiopia and Morocco. While stock is being held in the Netherlands for rapid distribution, the industry projects challenging conditions for the near term.
The players
ERP
A European herb supplier managing international distribution networks and inventory storage.
Jordan River
A trade partner facilitating the import of fresh chives from Ethiopia into the European market.
The details
As temperatures drop across Europe, production for fragile herbs like basil and chives ceases, forcing a pivot to import-heavy logistics. Suppliers utilize international airfreight and cold-storage networks based in the Netherlands to manage the transition from short, seasonal supply chains. These logistics rely on a multi-stage process involving inland transport, airport handling, and specialized prepacking to maintain product quality.
Timeline
Summer season: European production and local supply chains were active.
Winter season: Supply chains shift to imports from Africa and the Mediterranean.
Upcoming months: Market expects challenging conditions for fresh herb supply.
Health Landscape
The transition to winter imports highlights the dependence of fresh produce availability on global logistics rather than localized, short-season farming. This model represents the current standard of care for year-round access to fresh herbs in European markets.
Shoppers may notice price fluctuations or availability changes for specific fresh herbs as winter logistics complicate supply. Monitoring the quality and origin labels on packaging can help you make informed decisions about your grocery budget and produce selection.
The takeaway
Winter supply chains for fresh herbs are increasingly reliant on international imports and complex airfreight logistics. When shopping for fresh herbs during colder months, consider purchasing only what you will use immediately to minimize waste, as supply chain costs are currently elevated.
Further reading
For more information on the sourcing of seasonal produce, visit our Organic Food section.
Source note: This article includes information reported by Horti Daily.
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