PureGym to Acquire NonStop Gym to Expand Swiss Presence
The fitness operator plans to rebrand 47 new sites in Switzerland, aiming to reach 100 gyms in the country by late 2026.
Updated on Oct. 15, 2026 in Fitness
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PureGym Group has agreed to acquire the Swiss fitness chain NonStop Gym for £235 million. The deal, which adds 47 new sites to the company's international portfolio, is expected to complete on 2 November 2026.
Why it matters
This acquisition is part of a broader strategy by the Leeds-based gym operator to accelerate its footprint in international fitness markets. By integrating existing operational teams, the company aims to reach a total of more than 100 gym locations across Switzerland by the end of 2026.
The acquisition involves 47 fitness sites, bringing the company's total Swiss presence to nearly 100 gyms compared to the existing 49 locations. The final operational integration and site rebranding remain under development as the company scales its international network.
The players
PureGym Group
A fitness operator headquartered in Leeds that manages hundreds of gyms across the UK, Denmark, Switzerland, and the US.
NonStop Gym
A Switzerland-based fitness chain currently operating 47 gym sites.
KKR
A global investment firm that became a minority investor in PureGym in 2021.
The details
The transaction leverages PureGym's existing corporate structure to absorb NonStop Gym's operational capabilities and staff. Following the completion of the deal, the acquired sites will transition to the PureGym brand. This move builds upon the operator's recent expansion history, including its 2024 purchase of Blink Fitness in the US.
Timeline
December 2021: KKR became a minority investor in the company.
2024: PureGym acquired Blink Fitness in the US.
2 November 2026: The acquisition of NonStop Gym is expected to complete.
End of 2026: The combined business targets over 100 gym locations in Switzerland.
Health Landscape
This deal follows the pattern set by the 2024 Blink Fitness acquisition, signaling a continued trend of corporate consolidation in the global fitness sector. The expansion underscores the company's push to scale standardized gym access across international borders.
Members of NonStop Gym locations in Switzerland should watch for updates regarding potential changes to their gym access or membership terms as the rebrand occurs. Those looking for local facilities may see an increased number of consistent gym options available in their region by late 2026.
The takeaway
This acquisition represents a significant expansion of fitness infrastructure in Switzerland by the end of 2026. If you are a gym member during a corporate transition, keep an eye on your email for notices regarding membership account transfers or changes to facility access protocols.
Further reading
For more on industry trends and facility availability, visit the Fitness section.
Source note: This article includes information reported by Insider Media Ltd.
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